WHO We Are
Insert a sentence that indroduces
Eido’s team, approach, and story
Eido Team
Catriona Dejean
CEO
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Catriona leads Eido, bringing over 25 years of experience across the international development, environmental, and social sectors. An expert in impact, strategy, evaluation and learning, she has a proven track record of delivering results at the enterprise, project, and community levels. During her executive tenure at Tearfund, she led pioneering impact initiatives, and guided global strategy and impact evidence, creating the frameworks and tools necessary to connect high-level goals with local realities. Combined with her governance experience on the boards of Intrac, Producers Direct, and Beachy Head Chaplaincy, Catriona brings a blend of vision, analytical depth and practical wisdom to Eido, helping partners move beyond anecdotes to confidently demonstrate their social value.
Ben Keenan
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Ben has over 10 years’ experience working with UK non-profits. Most recently he worked for the Church of England where he Co-Led on Monitoring and Evaluation for the Church's national funding programmes (totalling £1.2billion). Before that he spent several years at Tearfund advising on M&E and strategy development. He has had the joy of leading multiple evaluations across Asia and has a passion for helping others develop their own understanding of M&E practices so that they can better understand and increase their impact.
LEAD RESEARCH
CONSULTANT
Ben Keenan
ORGANIZATIONAL CHANGE
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Kate is the founding director of Next Leadership. She has 35 years of leadership experience in the church, charity, voluntary, and business sectors, and is a mentor and coach to leaders from diverse sectors, backgrounds, and communities.
Kate was the first black woman Baptist minister in the UK and has been recognised as one of the 20 most influential black Christian women leaders in the country. A popular speaker, lecturer and author, Kate has gained a reputation as a pioneer, visionary, and an inspiration to many. She now serves as a strategic advisor who mentors, coaches, and supports leaders and organisations locally, nationally in the UK, and internationally around the globe with a network extending across all sectors and church denominations.
Philip Sital-Singh
PRINCIPAL CONSULTANT
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Philip is a Principal Consultant at Eido Research. Before joining in 2018, he spent over a decade leading impact teams, delivering research and evaluation initiatives across three UK non-profits. He has led evaluation and research projects of all sizes as both an internal staff member and external consultant. Philip specialises theory of change work and spiritual metrics, and increasingly seeks to bring his training as a Christian spiritual director into his work to use evidence in spiritually-sensitive ways.
Monica Isaacs
RESEARCH CONSULTANT
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Monica is a Research Consultant at Eido, passionate about helping organisations demonstrate meaningful impact through learning and evidence-based action. Originally from São Paulo, Brazil, she holds a bachelor’s degree in International Relations and brings over eight years of experience leading and supporting projects across the Christian sector, including with the Church of England, Tearfund, and Compassion.
Monica Isaacs
STRATEGIC FUTURES
Non-Executive Advisors
Rev. Dr. Kate Coleman
NON-EXECUTIVE
ADVISOR
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Grayden works in finance in London. He is passionate about helping Christians make their lives more impactful and is ambitious about the ability of altruists to solve some of humanity's biggest problems. Grayden is also a Trustee of International Care Ministries UK, Christians for Impact and Effective Altruism UK
Grayden
Reece-Smith
PRINCIPAL CONSULTANT
Sarah Gray
PRINCIPAL CONSULTANT
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Sarah brings expertise in monitoring, evaluation and learning from over 15 years working in international development and humanitarian policy and programming. This includes work for the UK's Department for International Development and Foreign, Commonwealth and Development Office, international development NGOs and as a research consultant with Brunel University London.
Ben Winkley
CO-FOUNDER
AND ADVISOR
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Ben is a Co-Founder a of Eido Research. Prior to this, he has seven years’ professional experience: four years working in statistics for the British Civil Service and three years as a monitoring and evaluation freelancer. Having obtained his master’s degree in Official Statistics from Southampton University, his areas of expertise lie in business management and analysis, quantitative research and evaluation methods, statistical analysis, and communication of research data to non-academic audiences.
Ben Winkley
STRATEGIC FUTURES
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Paul has worked in senior leadership across not for profit and commercial businesses, in startups and for global brands focusing on their vision, strategy, scale, innovation and technology. He is passionate about empowering people and teams to be the best that they can be and the continued success for all involved in a venture.
As an advisor to Eido, his experience in consulting, M&A and partnerships plus his data-driven and pragmatic approach to seeing results have already shaped our thinking for our next chapter.
Paul Twelftree
PRINCIPAL CONSULTANT
Our Approach
We start by listening.
Tyler Overton
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Tyler is a social researcher with five years’ professional experience with universities, NGOs, churches, and foundations. After graduating from Oxford University with First-Class Honours, he returned to Oxford for an MPhil in Development Studies, and wrote his master’s thesis on Christianity’s influence on environmental stewardship in the work of a NGO in southern Mexico.
LEAD RESEARCH
CONSULTANT
Samuel Verbi
CO-FOUNDER
AND ADVISOR
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Samuel is the Co-Founder of Eido. Prior to this, he has four years of professional experience as a monitoring and evaluation freelancer, and five years of research experience completing his bachelor’s and master’s in sociology. His areas of strength include programme evaluation, research design, spiritual impact measurement, and qualitative methodology.
Samuel Verbi
FUNDRAISING
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Charlie worked in investment banking for 30 years for SG Warburg, Hambros and Royal Bank of Canada. Now as a consultant, he advised housing associations on both their finance and their community impact. This work led to a project in Wandsworth, carried out by Eido Research, to create a network, drawing together faith based volunteer groups, the NHS, the police and the Council.
From 2019-21, Charlie chaired the Archbishops’ Commission on Housing, Church and Community - drawing together the housing and development industry, the social housing sector and the church.
Charlie chaired the strategy team for Chanctonbury Churches for six years, ensuring that the vision of the church was worked out in practice across the parish.
Charlie Arbuthnott
LEAD RESEARCH
CONSULTANT
Every Christian organisation has its own mission, vision, people, and context, so we do not begin with a standard solution. We take time to understand what you hope to achieve, the questions you need to answer, and the people whose lives your work is intended to serve.
From there, we design a bespoke partnership around your needs. We bring expertise in research, strategy, measurement, evaluation, and organisational learning, selecting the right methods for your context rather than imposing unnecessary processes. Our projects are developed collaboratively, with regular opportunities to listen, reflect, and adapt as the work progresses.
We care about the people we work with and take their mission seriously. That means working personally, efficiently, and with a commitment to excellence, recognising that every organisation’s time and resources matter. Our aim is not simply to deliver research or produce a report, but to help you turn evidence into better decisions, stronger programmes, and greater social and spiritual impact.
We come alongside your vision and bring the expertise needed to help turn that vision into impact.
Our Story
It was in South London in 2015 and 2016, during a
catch-up between friends, that Eido was formed.
It was in South London in 2015 and 2016, during several catch-ups between Samuel, Ben, and James, that Eido Research was formed.
Samuel, a master’s graduate in sociology, Ben, a professional statistician, and James, an international development expert, were all passionate about the amazing vision of Christian leaders and Christian organisations to impact and transform society.
However they also shared a frustration, that Christian organisations often lacked the strategy and evidence found in the most impactful organisations to turn this vision into impact.
This meant that all too frequently Christian organisations weren’t able to maximise their positive impact, discover and eliminate areas of negative impact, or indeed maximise their funding potential.
With this shared passion and frustration, they decided to create their dream jobs, helping Christian organisations improve their impact.
It was on this premise (and over numerous follow-up coffees) that Eido was founded. During this time, James had the vision for a set of standardised tools to measure social and spiritual impact. Eido partnered with him to develop these, and were delighted when he set this up as its own offering.
They decided to create their dream jobs, helping Christian organisations become impact, evidence, and learning focused.
Since then Eido has grown to a team of five researchers, academics, and Christian organisation supporters. Through their shared passion, Eido has built impact strategies for over 100 faith-based organisations, analysed qualitative and quantitative data for over 500,000 respondents in multiple languages, and embedded a culture of measurement and learning into 11 organisations working across 5 continents.